VISION
To be the preferred apparel accessories supplier to world renowned, branded apparel
manufacturers.
VALUES
Endurance, integrity, Collaboration
MISSION
Striving to manufacture products of high quality and consistency which are marketed
globally and locally at competitive prices with the assurance of timely deliveries to
customer’s doorstep.
ESTABLISHED IN
1977
Naturub
Our Management
Tissa Eleperuma
Founder/Chairman/Managing Director
Tissa Eleperuma the visionary leader and Founder Chairman/Managing Director of Naturub Group of Companies, is an old boy of Sri Sumangala College, Panadura. Having had his primary and secondary education at Sri Sumangala, he pursued his employment career initially with Ceylon Tobacco Company as a Production Supervisor.
Tissa was a versatile schoolboy cricketer and represented his alma mater in under 14, under 16, and 1st eleven cricket as the captain and subsequently captained the Panadura Sports Club in 1st class cricket. His determination in cricket did not end with that. While in the employ of Ceylon Tobacco Company, he played for the company at the Mercantile Division One and represented the Sri Lanka National Team from 1979 to 1981.
Tissa always enjoyed facing challenges and competition, and never hesitated to make decisions to achieve his objectives. He commenced his business career with the manufacture of Rubber balloons and then onto rubber toys and finally to apparel accessories. The long 40-year career pathway has not been a bed of roses for him. His road to success was full of barriers. Undeterred by the lack of finance, technical know-how and lands & buildings at the initial stages, and also the unfavourable political environment prevailed at that time, he showed immense courage and perseverance to continue successfully on his victorious path to establish South East Asia’s largest corporate apparel accessory manufacturing facility and supply source.
Today, Tissa successfully manages and administers a well-diversified business conglomerate “Naturub Group of Companies” with a workforce of over 3500.
Apart from the main production facility at Panadura, Sri Lanka, the group owns and operates 7 Hydro Power Stations connected to the national grid, 3 large scale Metal Quarries and Crusher Plants, and Apparel Accessories production facilities in Horana Sri Lanka and Chittagong, Bangladesh.
Yasith Eleperuma
COO
Yasith Eleperuma, the young energetic Chief Operating Officer of Naturub Group of Companies, is an old boy of St. Thomas’ College, Mount Lavinia, where he had his primary and secondary education. He represented his college in many sports activities at inter-school level. Furthering his studies, he obtained his Bachelor of Science Degree in Electrical and Electronic Engineering with specialization in Management, at Imperial College, London, United Kingdom.
In his capacity as Chief Operating Officer, Yasith displays high versatility and in-depth knowledge in decision making involved in business operations at strategic levels. Specifically, his visionary leadership has effectively augmented massively the management’s efforts to embrace sustainable advanced technologies and manpower development strategies in upholding Group’s growth-oriented push.
Naturub being a highly techno-savvy manufacturing facility with many intricate machinery, is immensely benefitted from his wide knowledge in the field of Electrical and Electronic Engineering that has provided great impetus to Group’s endeavor to expand its operations and to promote Naturub brands, globally.